I worked with the marketing & web teams at CauseForce to audit and redesign CHOC’s fundraising campaign website, #forCHOC.

The client wanted to leverage their existing Wordpress site, making sustainable changes they could maintain in house. The versatile column system was a practical update that allows each section to easily be customized, duplicated and applied to new pages.

The design ensures a straightforward user experience where each page feels easily digestible rather than dense or overwhelming with copy. Working within their minimal branding, I added a lot of color to the site, making it easy to differentiate between each section of a page.

I consolidated the multiple styles of icons that were on the existing site, and integrated them where needed. I also sourced and edited all images, ensuring that they were diverse, inclusive and appropriate for each page and its content.