I worked closely with the creative director and senior designer to expand the OneWalk to Conquer Cancer event branding for a range of applications and mediums.

As OneWalk’s brand identity was well established, I expanded the brand for a range of applications and mediums.

I worked closely with the Creative Director, Senior Designer, Web Development and Marketing teams to ensure the success of this event. I had a hand in every type of collateral for the event, including print ads and flyers, social media assets, event items, signage, apparel and swag items.

I designed new features and pages for their existing website, such as the “How Are We Doing?” section that tracked the event’s fundraising progress, and the “Fundraising Leaderboards” section that showed top fundraisers. I created home page sliders for targeted campaigns and event news. I also designed a system of responsive email templates for weekly email blasts and newsletters.

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Jumpstart by Canadian Tire

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The Ride to Conquer Cancer 2019