I created digital paid media ads for the Children’s Cancer Research Fund for a variety of campaigns across multiple social media platforms.
I created ads for their Twitter, Twitch, Facebook, Instagram and Reddit channels.
As a junior designer for CauseForce, I received briefs and art direction from the creative director or senior designer, and kept in close collaboration with them throughout the process of working with the Children’s Cancer Research Fund. They offered feedback and oversight in each step of the process, steering the direction of each design.
As a graphic designer, I received briefs directly from the Marketing team—interpreting briefs, exploring directions and designing collateral. I then received feedback from the Creative Director and made adjustments as needed.
